• September 10, 2019
  • Neo Joala
  • Campaigns

Society Has Turned A Blind Eye To Vulnerable Children

A new campaign, titled #iseeyou, aims to make visible those children who are growing up without the necessary care and protection they need to thrive. SOS Children’s Villages says society has turned a blind eye to children everywhere who are neglected, abused, abandoned or on the move.

This year marks the 30th anniversary of the Convention on the Rights of the Child and the 10th anniversary of the UN Guidelines for the Alternative Care of Children. SOS Children’s Villages launched the campaign today to bring children growing up without adequate parental care front and centre.

The #iseeyou campaign will raise awareness about these children, their needs and rights. SOS Children’s Villages calls on governments and society at large to ensure these children receive the care they need. The fact that there are 1 billion children who suffered physical, sexual or emotional violence in the past year, 152 million children working as labourers, combatants or begging on the street every day; and 10 million child refugees is an indictment on society.

Today, 140 million children have lost at least one parent and 15.1 million have no parents, at risk of growing up alone. After 70 years of providing family care to children, SOS Children’s Villages has evidence-based research that shows the cycle can be broken following a difficult childhood. Research published by SOS Children’s Villages in April 2019 demonstrated that as a result of SOS care and protection, 90% of former participants have strong family relationships and support networks.

The campaign makes the call to action: You can make them visible. Join #iseeyou.